Thursday, July 18, 2013

How BuyerMLS Helps Agents In A Softening Seller's Market


The American housing market has spent the past few months in the throes of a low inventory scenario with multiple offers and bidding wars being the standard way of doing business. That may start to die down some now that June saw a 'respectable' increase in listings. While it doesn't look like we'll enter a true buyer's market any time soon—for example: an agent I heard from this week said that last month they had two different homes sell with five and seven multiple offers, respectively—we just might see a softening in the advantages sellers have had this year. So how does a service like BuyerMLS fit into this new situation? It means it makes it even easier for real estate agents to do their jobs. Whereas in a strong seller's market BuyerMLS gives agents a greater chance of snagging a new listing because they can prove to the sellers that they have access to the buyers, a market with more inventory means BuyerMLS can make the matches happen faster. There might be less competition between buyers for the same house, but agents won't have to do as much work to woo them in. Since BuyerMLS provides a database of buyers ready to make offers the listing agents go there first. They scroll through the BuyerList before they invest in printing glossy brochures or expensive advertising. They can check and see if any buyers are a good fit for their listings in a matter of minutes—less time than it takes most of them to check their email each day. The softening seller's market is good news for those worried about possible price bubbles or market stagnancy but it is great news for agents in the BuyerMLS system since their jobs are about to get much easier.

Friday, July 5, 2013

BuyerMLS Named Finalist For Prestigious Inman News Innovator Award


Sometimes good news comes in large doses. BuyerMLS had the honor of coming in third at the Realogy FWD Innovation Summit earlier this month and now we are so proud to learn that we are also finalists at the very prestigious Inman Innovator Awards in the App, Tool, or Vendor category. The winner will be announced next week at Inman's conference in San Francisco when industry leaders from all over the country gather to share best practices for the real estate field. All the finalists have also been entered into a People's Choice competition which is still open for voting so please vote for BuyerMLS here.
PHILADELPHIAJuly 5, 2013 /PRNewswire-iReach/ -- BuyerMLS CEO and Founder Charles (Chuck) Williams IV is proud to announce that the firm has been named one of eight finalists for Inman News Innovator Awards' Real Estate Agent App, Tool or Vendor category. The Innovator Awards honor companies, individuals and tools that make the most of new technologies and ideas to increase the productivity, efficiency and transparency of the real estate industry for consumers and real estate professionals alike.
(Photo: http://photos.prnewswire.com/prnh/20130705/CG43067)
This is the third time the company has been recognized by the Inman News and Inman People's Choice Award committees. Last month, BuyerMLS was also honored by being named one of three Finalists at Realogy's FWD Innovation Summit, in which 15 firms presented to a gathering of Realogy executives, each representing one of their leading real estate brands, along with industry leaders and visionaries.
BuyerMLS is the real estate industry's only buyer marketplace that helps brokers and agents to more efficiently cross-reference their seller and buyer databases to connect buyers with the ideal new, updated and existing listings in real time. Using a patent-pending system, BuyerMLS enhances agent productivity and features "four-star" buyer qualification scoring, algorithms for instantly matching buyers with property listings and comprehensive social marketing tools to reach broad audiences of potential buyers and sellers.
Noted real estate market commentator and BuyerMLS shareholder Jonathan Miller said: "One of the most innovative and unique elements of the system allows potential buyers to be searched and matched by agents with homes to sell.  This leverages an asset the broker already owns by making sure no lead gets left behind."
The system has been beta tested in the past two years by nearly 2,000 real estate agents representing more than 40 brokerages and is actively expanding its network and upgrading technology to meet and exceed the needs of real estate professionals. In addition, the firm reports more than 70 real estate brokerages have joined a waiting list to deploy the system in their offices.
See more at http://goo.gl/kC8nq.
BuyerMLS™ (www.buyermls.com) streamlines, advances and monetizes customer acquisition and relationship management by providing an evolutionary, next-generation agent-only system. All leads are centralized into BuyerMLS to filter and optimize by patent-pending processes including: four-star scoring, matching algorithms, and social marketing tools.  Only BuyerMLS enables agents with qualified buyers to both search and be searched.  The buyer-centric and agent-tested system is dynamically updated in real-time providing immediate access to match willing, able, and ready qualified buyers with current and upcoming listings. BuyerMLS makes the best agents better. Find.Match.Close™ to increase brokerage profitability, win more listings and retain control of clients.
About Inman News: Inman News (www.inman.com) is the leading source of independent real estate news, information, advice, research, technology, opinion and commentary for industry professionals and consumers alike. Inman's unbiased and hard-hitting stories are known throughout the real estate industry. Agents and brokers globally trust Inman News as their first source of accurate, innovative and timely daily real estate news. For more information, visit www.inman.com.
Media Contact: John Heithaus, BuyerMLS, 484-580-9260, jheithaus@buyermls.com