In this age of extremely low inventory it seems not a day goes by without a real estate expert claiming they have the best/most fantastic/sure-fire/no-fail ways to attract new sellers. or generic tips to win new listings.
Those approaches work some of the time, but require a huge investment of time and money for the real estate agent and resemble a scattershot method—just throw the everything out there and see what sticks. Too many resources are wasted on leads that aren't going to go anywhere.
Really, there is only one guaranteed way to convince a seller to list with you: demonstrate that you have direct access to buyers who want to buy a house like theirs. With BuyerMLS agents can skip the direct mail approach, leave behind the excessive drip marketing emails, and say goodbye to hosting repeated open houses. Showing up to a listing presentation with a list of pre-qualified buyers at the ready is the biggest advantage an agent can bring to the table and with BuyerMLS the process takes less time than a phone call. Agents such as Brian Preston (Wayne, PA) and Sue Adler (NJ) can prove they have the buyers!
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